Is Linear TV Dead?
The CEO of Netflix, Reed Hastings, recently made a big splash in the headlines, declaring that the death of linear TV is imminent. In 5 to 10...
4 min read
Marketing
Why you need an SSL certificate for your website
Discover why you need an SSL certificate for your website. Site security impacts users and businesses alike. Discover why SSL certificates are essential for websites today.
Healthcare Advertising Regulations You Need to Know
Advertising in the healthcare field can feel daunting - but it doesn't have to! In this article, we’ll give you the basic rundown of what you need to know about healthcare advertising regulations and give you sources on where to dig deeper.
Why using a target market is important in advertising
Target market is one of the many factors that contribute to marketing strategy. Discover why finding your target market can make or break your campaign's success.
Traditional Radio vs. Streaming Audio
Is streaming audio killing the radio star? Not so fast! In this article, we dive into the differences between traditional radio and streaming audio advertising.
Deprecation of third-party cookies
With the depreciation of third-party cookies on the horizon, discover how marketers can adapt to a privacy-first world to stay relevant.
Google Performance Max Marketing: What brands and advertisers need to know
In this article, we answer questions about how to use Google Performance Max marketing, what it is, and how it impacts advertisers and brands.
How to make a buyer persona
In Part 2 of our series, you’ll learn how to make a buyer persona in four simple steps.
How to use social media for B2B marketing
There's an art to marketing on social media. In this article, we’ll go over how to use social media for B2B marketing.
5 Tips for Creating Great Streaming Audio Ads
Have you ever thought about advertising on a podcast, Spotify, or Pandora? These days, creating a quality streaming audio ad is simpler than you think. Follow these 5 tips to create your own memorable streaming audio ads.
