Should I rebrand or generate leads?
Have you ever wondered if you should rebrand or generate leads? You're not alone! Read on for our tips and guidance on this common question.
6 min read
Marketing strategy
How does geofencing advertising work?
Learn how geofencing advertising works, best practices to follow, and the platforms that support geofencing advertising.
How to effectively set your marketing budget
Whether you’re starting from scratch or reevaluating your marketing spend, MPP's tips will help you effectively set your marketing budget.
Why you need an SSL certificate for your website
Discover why you need an SSL certificate for your website. Site security impacts users and businesses alike. Discover why SSL certificates are essential for websites today.
Healthcare Advertising Regulations You Need to Know
Advertising in the healthcare field can feel daunting - but it doesn't have to! In this article, we’ll give you the basic rundown of what you need to know about healthcare advertising regulations and give you sources on where to dig deeper.
Why using a target market is important in advertising
Target market is one of the many factors that contribute to marketing strategy. Discover why finding your target market can make or break your campaign's success.
How to make a buyer persona
In Part 2 of our series, you’ll learn how to make a buyer persona in four simple steps.
How to use social media for B2B marketing
There's an art to marketing on social media. In this article, we’ll go over how to use social media for B2B marketing.
What is a buyer persona, and do you need one?
Every ad campaign needs an audience. But how do you find them? We guarantee your marketing efforts will be more focused and effective if you take the time to do the research and craft some buyer personas.
Five ways to improve conversion rates
Whether you’re hoping for clicks, form fills, or completed purchases, conversions are the desired outcome of every campaign. We’ve put together a list of five ways to improve your conversion rates.
