The essential guide to Spotify and Pandora ads
What types of Spotify and Pandora ads are available to brands? MPP covers your options in our essential guide to Spotify and Pandora ads.
7 min read
Articles
When not to refresh your creatives
While it’s important to know when it’s time for a change, it’s equally important to know when not to refresh your creatives. Here are some tips.
Top benefits of content marketing
You may have heard buzz about content marketing, but what exactly is it? MPP answers this question and goes over benefits of creating content.
Should I be advertising on Google Performance Max?
Since its launch, clients have asked: should I be advertising on Google Performance Max? MPP helps answer this question.
How to effectively set your marketing budget
Whether you’re starting from scratch or reevaluating your marketing spend, MPP's tips will help you effectively set your marketing budget.
Google Performance Max Marketing: What brands and advertisers need to know
In this article, we answer questions about how to use Google Performance Max marketing, what it is, and how it impacts advertisers and brands.
How Google Ads Work
What happens behind the scenes at Google Ads? Learn how Google decides to rank search ads.
Five ways to improve conversion rates
Whether you’re hoping for clicks, form fills, or completed purchases, conversions are the desired outcome of every campaign. We’ve put together a list of five ways to improve your conversion rates.
Why is Brand Identity Important in Marketing?
Branding boosts credibility and is critical to your overall success. Discover why investing in your company’s brand identity is important in today’s market.
Small Business Marketing Challenges and Solutions
Discover four common small business marketing challenges and solutions to help conquer these marketing woes.
